May 31, 2016
Sarah Cowen, Director of Sensory Science, Hale Food
Many people use the term ‘aroma’ to describe how something smells, and ‘odour’ is often a term reserved for something that sm...
March 30, 2016
Sarah Cowen, Director of Sensory Services, Hale Food
As many of you know, sight is one of the 5 human senses along with, taste, touch, smell and hearing. What many people underes...
December 23, 2015
John Hale, President, Hale Food
Hale Food is proud to announce the launch of a new range of seasoned finishing butters which they developed exclusively for D...
August 28, 2015
Save over $1,400 by taking advantage of our WFIM (Women in Food Industry Management) members only deal.
Whether you are serio...
July 16, 2015
Do you enjoy trying new things and sharing your opinions of them? Do you love being rewarded for your time?
If so our panel m...
May 1, 2015
It gives me great pleasure in welcoming Sarah Cowen to the Hale Food team.
Sarah brings a wealth of sensory knowledge particu...
January 17, 2015
The Hale Food team are pleased to announce our first published article in HomeStyle Magazine where we covered the 2015 Food F...
September 24, 2014
It is an absolute privilege to be launching Hale Food & Associates.
We are a group of seasoned professionals who have gathere...
July 5, 2012
Brynna Leslie, Canadian Grocer
Brynna Leslie of Canadian Grocer talks about how John Hale and his customer panelists are pleasing Canadian consumers with wh...
June 28, 2012
Linda Hoang, Blogger
Blogger Linda Hoang of Edmonton recaps her participation in a sensory tasting workshop with John Hale.
CLICK HERE to read the...
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Clients & Testimonials